No office. No ad agency. Massive marketing.
What you need is brand awareness. Marketing tips to make your advertising resonate and amplify brand awareness. No office, no ad agency, just massive marketing.
How Marketers are Restructuring Remote Workforces
Brand marketers and the advertising industry have undergone seismic shifts over the past 5 years. Restructuring remote workforces due to the COVID pandemic has created a pivotal point for numerous…
Songs with Brand Names in the Lyrics
Quick Summary Musicians who integrated brand names in song lyrics. List of Brands in Song Lyrics Many musicians have implemented their favorite brand names in their song lyrics. It’s no…
NCAA & NIL – The New Frontier in College Athletics
How NCAA now allows college athletes to use their name, image and likeness. Everyone agrees that the NCAA can require student athletes to be enrolled students in good standing. But the NCAA’s business model of using unpaid student athletes to generate billions of dollars in revenue for the colleges raises serious questions under the antitrust laws.
How to Use Influencers to Drive Sales
Ultimate Guide to Influencer Marketing: Discover influencers who have a following within a specific niche has the power to impact consumers purchase decisions. 80% of marketers say influencer marketing is…
EA Sports In-Game Brand Integrations: Marketing Case Study
Quick Summary In-game advertising boosts brand consideration with large audience of gamers. Case Study: EA Sports & Brands In-game advertising / marketing Challenge Gatorade, State Farm and several other brand…
Fortnite / Nike In-game Brand Integration
Case Study: How Nike collaborated with Fortnite for in-game marketing success. Challenge Nike defines exclusive sneaker drops — a small sales window to purchase special footwear in limited quantities —…
The future of advertising
The future of advertising. If you work in the marketing department of a company that is selling a product, and you want to sell that product, you need your brand…
Create an Amazon Business Account
Social Media