Wanting what you See & Hear: Product Placement in Music Videos
Music Speaks to Everyone They say love is the universal language but it’s really music. The world needs music more than ever and music is everywhere these days. You can…
Songs with Brand Names in the Lyrics
Quick Summary Musicians who integrated brand names in song lyrics. List of Brands in Song Lyrics Many musicians have implemented their favorite brand names in their song lyrics. It’s no…
4 Ways Musicians use Brand Partnerships
How Musicians Made Adidas Famous You’re a musician. You focus on making music. Great, meaningful music. But you can also be a musician making great, meaningful money via brand partnership…
Beyoncé song lyrics boost Red Lobster sales 33%
Super Bowl 50February 7, 2016 Red Lobster ran no advertising in the Super Bowl, but scored a BIG WIN. Beyoncé song lyrics boost Red Lobster sales 33%. After Beyoncé called out…
Beats by Dre – brand integrations
Beats by Dre Influence of musicians Beats by Dre drums up billions in video views (& sales) Although MTV stopped showing music videos long ago, the power of music videos…
Taylor Swift promotes artist compensation
One of the most talented and powerful entertainers today knows how to work with brands. Her ability to create music, videos and other content that fans love has made…


Learn More ›
Latest Articles
Subscribe to Newsletter
- DTC marketing news and trends—tracking the industry ups and downs Source: Ad Age-Latest Published on 2023-09-25
- Hollywood Screenwriters reach tentative deal to end strike Source: Ad Age-Latest Published on 2023-09-25
- Hollywood Screenwriters reach tentative deal to end five-month strike Source: Ad Age-Latest Published on 2023-09-25
- What Gen Z loves—and hates—about brand marketing Source: Ad Age-Latest Published on 2023-09-25
Stay connected