House of Cards–commercial-free…but room for brands
Netflix might not interrupt their programming with typical advertising, but that doesn’t mean it’s averse to some brand integration. Although not official yet, Advertising Age reports that Samsung has struck a deal as the tech-of-choice…
Branded entertainment brings national recognition
Branded Entertainment has been one of the most powerful tools to gain national recognition with your target market. While larger brands like Mercedes or Apple have no problem capitalizing on this powerful tool,…
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