NCAA & NIL – The New Frontier in College Athletics
How NCAA now allows college athletes to use their name, image and likeness. Everyone agrees that the NCAA can require student athletes to be enrolled students in good standing. But the NCAA’s business model of using unpaid student athletes to generate billions of dollars in revenue for the colleges raises serious questions under the antitrust laws.
How to Use Influencers to Drive Sales
Ultimate Guide to Influencer Marketing: Discover influencers who have a following within a specific niche has the power to impact consumers purchase decisions. 80% of marketers say influencer marketing is…
Top 5 Social Influencers by Industry
Social Media Influencers by Industry Using a combination of social media platform research and influencer lists, we’ve identified the top five individual social media influencers across nine major industries, with…
Rise of Micro Influencer Marketing
How the rise of micro influencers marketing benefits brand advertisers and the community of specialized micro influencers
6 Steps to Earn Money On Instagram
Instagram influencers have become a powerful force in the marketing world. Instagram has over 500 million users who share more than 95 millions photos everyday. Several celebrities & ordinary people are…
Growth of Integrated Advertising
Integrated advertising revenue in the US market is projected to make up 74% of total US display ad revenue by 2021 according to Business Insider (BI) Total projected spending for…
Influencer Earnings per Platform
Social media influencers are outperforming the market. While the price per post initially appears high, the audience engagement and performance of these posts makes them a deal when compared to other…
$ocial Media for Athletes
Discover how athletes make money with social media. Athletes know they can make a lot of money playingsports. And their agents are experts at getting it for them. Athletes know they…
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