Best Product Placements of 2021
While much of the world stayed home to watch movies, stream TV shows, listen to podcasts, play video games, and so much more, those in marketing, advertising, product placement, and…
How Steven Spielberg handled Product Placement
There are lots of lists of great brand integrations in movies and TV shows. But if you are reading this, you are probably trying to do it yourself so this…
Music Video Product Placement Case Study
Case Study: How a brand landed a starring role in a music video and the impact it had on sales and marketing goals Since the purpose of getting a product…
History of Product Placement & How it Happened
This is what we are going to cover for the next few minutes of your reading time. Here, you’ll find some useful information that will entertain, give you something to…
Metaverse, Roblox, and Halloween with Chipotle Boorito
Roblox metaverse brand integration of Chipotle restaurant for Halloween “boorito” product promotion.
How Marketers are Restructuring Remote Workforces
Brand marketers and the advertising industry have undergone seismic shifts over the past 5 years. Restructuring remote workforces due to the COVID pandemic has created a pivotal point for numerous…
Hybrid Work: Work from Home
Hybrid work is the new model for business success. A blended workplace model where some employees return to the workplace certain days of the week and others continue to work…
7 Steps to Measure Video Marketing
This is the era of video. From TikTok to YouTube to Netflix and Amazon on-demand. The barrier to entry is sitting at an all-time low for video marketing. Whether you’re…
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