Coffee cup in ‘Game of Thrones’ worth billions to Starbucks
How much is that product placement worth? According to reports from CNBC, Starbucks gained an estimated $2.3 billion in free advertising. This comes after a modern-day coffee cup was spotted…
Software Update / Matrix
HOLLYFY software upgrade (aka / The Matrix) features advancements in artificial intelligence, matchmaking, machine learning, collaboration tools, reduced pricing, add-on features, bug fixes, and other decentralized media features.
Easy marketing boosts for new brands.
How HOLLYFY helps HOLLYFY.com was created to launch brands into cultural relevance via partnerships with entertainment creators, programs with social media influencers and turnkey advertising. Why brands today need so…
How marketers can use bloggers to increase search results
No matter what size your business, or what you need to sell, you’re often tasked with coming up with ways to sell that aren’t traditional. Why? Well, for starters, not…
Beyoncé song lyrics boost Red Lobster sales 33%
Super Bowl 50February 7, 2016 Red Lobster ran no advertising in the Super Bowl, but scored a BIG WIN. Beyoncé song lyrics boost Red Lobster sales 33%. After Beyoncé called out…
Video Games & Brand Integration
As costs of video game development and marketing continue to increase. Game studios are turning to branded entertainment (otherwise known as brand integration) to offset many of the costs. In-game advertising (IGA) spending is now…
True Detective boosts Lone Star beer sales
While the exact sales numbers of Lone Star beer cans has been difficult to track down, it seems the entire PBR company was sold at a hefty profit shortly after their…
Beats by Dre – brand integrations
Beats by Dre Influence of musicians Beats by Dre drums up billions in video views (& sales) Although MTV stopped showing music videos long ago, the power of music videos…
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- DTC marketing news and trends—tracking the industry ups and downs Source: Ad Age-Latest Published on 2023-09-25
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- Hollywood Screenwriters reach tentative deal to end five-month strike Source: Ad Age-Latest Published on 2023-09-25
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